“After working with Rockfine, we now have what I call the one-pager. It captures all aspects of the business – financial relationships, key drivers, key objectives – so we know what we need to focus on. It’s so easy to get sidetracked and go off and work on something else, but the one-pager keeps us focused on the right things.

Being focused means we’ve been able to stop rushing about so much. Rather than firefighting day in and day out, we have more time for planning – more time to look to the future. We can look at what we’re going to do in three, four or five years’ time. That’s really helped.”